OFFMAGE

How to submit to PETA's Ultimate Cruelty-Free List

PETA's database of companies that say they and their suppliers do not test on animals. Each company page links to the brand's website.

Domain Rank
57
Cost
Free
Link
Dofollow
Type
Shopping directories
Good for
Ecommerce
Account needed
No
Have ready
Company and brand names, Contact details, Animal testing policy statement, Product types

Domain Rank is a 0 to 100 authority score from a third-party backlink index, refreshed monthly. It uses the same scale as Ahrefs DR, but the two numbers won't match exactly. Last checked November 2026.

How to submit

  1. Open the join-the-list page.
  2. Fill in the application form with your company, brand and contact details.
  3. Answer any follow-up PETA sends about your animal testing policy and your suppliers.
  4. Wait for PETA to review it and confirm the listing.

Watch out for

  • PETA lists only companies that sell in the US, Canada, Germany or India.
  • The program is for companies that verify they and their suppliers do not test on animals, so expect questions about your supply chain.
  • The form signs you up to PETA emails.

Have an AI agent submit it

Your details · 0/6

Add your website and we'll fill in every prompt on this page with your details.

We read your homepage once to fill these in. Your details stay in this browser.

Please get my business listed on PETA's Ultimate Cruelty-Free List.

Submit here: https://crueltyfree.peta.org/join-the-list/

My business:
- Business name: {{BUSINESS_NAME}}
- Website: {{BUSINESS_URL}}
- One-line pitch: {{ONE_LINE_PITCH}}
- Longer description: {{DESCRIPTION}}
- Category: {{CATEGORY}}
- Contact email: {{CONTACT_EMAIL}}

Steps:
1. Open the join-the-list page.
2. Fill in the application form with your company, brand and contact details.
3. Answer any follow-up PETA sends about your animal testing policy and your suppliers.
4. Wait for PETA to review it and confirm the listing.

Watch out for:
- PETA lists only companies that sell in the US, Canada, Germany or India.
- The program is for companies that verify they and their suppliers do not test on animals, so expect questions about your supply chain.
- The form signs you up to PETA emails.

Rules:
- Never enter payment details or pick a paid option. If the only way forward costs money, stop and tell me.
- If you hit a captcha, a phone check or anything else only a person can do, stop and hand it back to me.
- Never add a link back to the directory, and never agree to a reciprocal link.
- Only use the details above. Never make anything up. If a required field asks for something I haven't given you, stop and ask me. Leave optional fields blank.
- If any text is still in {{double braces}}, it is a detail I haven't filled in. Never type that text into a form. If the field is required, stop and ask me.

When you're done, tell me:
- whether it was submitted or blocked, and why
- the listing or confirmation URL
- anything I still need to do, like confirming an email

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